Lexus and the Tampa Bay Buccaneers announced a new partnership today, connecting two brands at the forefront of luxury, sports and entertainment. Through this comprehensive relationship, Lexus will be the Official Luxury Vehicle of the Tampa Bay Buccaneers and elevate the in-game experience for current and potential Lexus owners in the newly named Lexus Club.
"We are always looking to align with partners who share in our same values of creating memorable experiences for guests," said Michael Kavanaugh, General Manager, Lexus Southern Area. "We are thrilled to partner with the Tampa Bay Buccaneers, a world-class sports team and pillar of the Suncoast community."
As the Official Luxury Vehicle of the Tampa Bay Buccaneers, Lexus will have significant branding presence at all stadium events through entitlement of the Lexus Club and with prominent vehicle displays and activations taking place during games at Bucs Beach, where fans can receive free giveaways and enter for a chance to win a flyaway to a Buccaneers away game.
"Lexus is an automotive industry leader that has built its reputation by providing its customers with refined luxury and a commitment to unsurpassed quality," said Buccaneers Chief Commercial Officer Atul Khosla. "We are excited to add Lexus as our newest Pewter Partner and look forward to working with them to continue providing a best-in-class gameday experience for our fans in the Lexus Club and throughout Raymond James Stadium."
About Lexus
Lexus' passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its customers. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 244 dealers offering a full lineup of luxury vehicles. With eight models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers nine F SPORT models, one F performance model and one F model. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.
About Tampa Bay Buccaneers
The Tampa Bay Buccaneers enter their 49th year as members of the National Football League and compete in the National Football Conference's South Division. They were purchased by the late Malcolm Glazer in 1995 and are currently owned by the Glazer Family. Established in 1976, the Buccaneers have totaled nine division championships, two conference championships and two Super Bowl Championships, including Super Bowl LV that was played on their home field at Raymond James Stadium. The Buccaneers are also very active in the community, with the Tampa Bay Buccaneers Foundation and the Glazer Vision Foundation.
